Narrative Navigators
Narrative Navigators is a weekly newsletter on branding through the lens of your favourite TV & book characters. We map out their narratives to navigate and build your creator brand.
Latest issues
Peggy Olson
In a crowd of many, be Peggy Olson – with your perspective shining through. That's how you become a preference for your audience.
Alicia Florrick
You can fight the world like a cutthroat lawyer, or stand your ground and treat competition as validation. I know what Alicia chose.
Deadpool
Hit "play": This Deadpool guy is weird but I can't stop rooting for him. Why can't I get him out of my head?
Connor Roy
Make it like a Roy: If you want people to buy from you and understand your value, pitch yourself and, yes, sell what you have to offer with confidence.
Devi Vishwakumar
If you want to hit your (business) goals, Devi has quite a few stories for you – know your starting point and brand foundation inside-out.
Tony Stark
If you want to earn trust as a specialist, take it from Tony Stark – show your thinking and problem-solving in action.
About this site
The Narratives is an independent publication launched in May 2023 by Mariia Fedoruk-Betschki. If you subscribe today, you'll get full access to the website as well as email newsletters about new content when it's available. Your subscription makes this site possible, and allows The Narratives to continue to exist. Thank you!
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Gain insights on branding, every Friday
For creators & entrepreneurs who want to bring their whole self in business and build a memorable and relatable brand.